Commerce Cloud Aims To Leverage Social Media To Drive Revenue!
Commerce Cloud brings a new approach to digital commerce, with innovations that make every transaction more profitable. Here’s how salesforce helps companies to turn everything into revenue:
1) Social Integration for Commerce Cloud: Brands can now create TikTok ads that redirect to their commerce sites. Using Social Integration, businesses can create and automate product feeds, segment audiences, and publish ads while finding and targeting new audiences.
2) Commerce Marketplace: Brands can now quickly create, manage, and scale a marketplace solution on Commerce Cloud, extending their catalog range with products from other companies and reaching new channels and buyers. This can drive new revenue streams including increasing cart sizes, commissions, and membership subscription fees from vendors.
3) NFT Cloud: Salesforce’s NFT Cloud pilot lets brands expand customer experiences to Web3 environments in a sustainable and trusted way. They can mint, manage, and sell non-fungible tokens (NFTs) directly on the Salesforce Customer 360 Platform and securely connect customer data to gain a 360-degree view across a customer’s physical and digital worlds.
4) Commerce for Customer Service: Service departments can transform into revenue drivers with new capabilities that give agents a complete view of order history across channels and the ability to issue returns, exchanges, promotions or complete orders, without transferring them to other departments. Digital engagement capabilities like bots complete orders faster and build loyalty through enhanced post-purchase service experiences.
5) Seamless Commerce: Businesses save time and money with an all-in-one commerce, order management, and payments solution supported by partner services.
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