Salesforce launches Quick Start Commerce Solutions
Salesforce has launched a new series of Quick Start Commerce Solutions to help businesses get set up online as quickly as possible. The world has transitioned to a digital-first economy, and online has become the lifeline for many businesses. Demand for direct to consumer, curbside pickup, delivery and subscription offerings are accelerating dramatically during the COVID-19 pandemic. However, finding success in the digital-first economy takes more than just setting up an online storefront as it requires speed, intelligence, flexibility and scalability to quickly grow and evolve to stay relevant with customers across channels. Therefore, Salesforce has created four new solutions to help customers address these challenges:
Four Quick Start features
Quick Start Commerce for D2C Consumer and Essential Goods: Accelerates the path to purchase for consumer and essential goods businesses with little or no existing eCommerce by getting their new sites up live, fast. The solution includes digital commerce and order management capabilities, as well as pre-built payments, tax and shipping services integrations.
Quick Start Commerce for Grocery and Food Service: This enables businesses like grocery, foodservice, and quick-serve restaurants to go from “clicks to curb.” It achieves this by building new commerce sites fast and allowing customers to buy online and pick up curbside. Businesses can leverage digital commerce, payments and tax integrations, order management capabilities. A simple picking and packing app for store associates is available to fulfil orders using in-store inventory, like how an Instacart shopper with a customer’s online order walks down aisles to pick items to pack in a box.
Quick Start Commerce for B2B: Helps businesses quickly launch B2B commerce storefronts that empower buyers to find and order items easily. The platform unlocks new revenue channels with simple reordering, which allows buyers to reorder items in just a few clicks. It streamlines buyers’ journeys with AI-powered product recommendations, self-service options like FAQ pages and online communities, live chat and more.
Quick Start Commerce for Buy Online and Curbside Pickup: This is a complete curbside solution. The platform helps brands to move products from in-store inventories online and sell more to customers. It leverages unified order lifecycle management capabilities from the Order Management System. It also uses tailored customer experiences built on Commerce Portals, and payments integrations, businesses can enable convenient, safe online ordering, low- and no-contact pickup and notify customers with precise pickup times.
Salesforce Quick Start Commerce Solutions provides the speed, intelligence, flexibility and scalability that digital businesses require to grow quickly. It is likely that the platform will evolve in the future as customer behaviours continue to change, and new shopping channels emerge.
Quick Start Commerce Solutions is a complete pre-configured platform built around the customer. Salesforce claims it makes it fast and easy for any business to create digital shopping experiences that they can scale globally and across every channel. It is powered by Salesforce Commerce Cloud, which means that businesses will have embedded AI capabilities. Additionally, businesses will have access to the Salesforce partner ecosystem that will help meet and exceed customer expectations online, on mobile, at the curbside, and beyond.
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