Ideahelix

Your trusted partner for
Salesforce Industries Cloud &
Revenue Lifecycle Management (RLM)

About

ideaHelix, a Salesforce Summit Partner leverages deep industry expertise and sophisticated tools to help customers optimize their Salesforce Platform and Revenue Lifecycle Management investments.

What our customers are saying

“IdeaHelix definitely has very deep Salesforce Industries cloud expertise. We are a growing company and they brought in their experts and their accelerators to show us how we can not just grow, but grow effectively and the right way with Salesforce.”

- Salesforce verified review

Our Social Initiatives

Industries

Energy & Utilities

Non-profit & Education

See our services

Services

DNA

Every world class system needs regular maintenance to deliver peak performance. Diagnose and Act (DNA) is a service that combines our rules-driven Best Practice Assurance platform (BPA) with our team of experts to analyze and assess technology environments and further optimize implementations using Salesforce best practices.

Our M² service migrates you to RLM or LWC with greater configuration accuracy and minimal downtime. We are masters in metadata and runtime data migration and configuration. Using our Salesforce-aligned digital tools to automate key steps in the migration and testing process, our experts seamlessly move you to new Salesforce applications. M² helps you accurately migrate to:

See our RLM tool in action

Vignesh Shivraj

Founder and CEO

Vignesh Shivraj is the CEO and Founder of IdeaHelix. Vignesh has a wealth of experience spanning 25+ years in Information Technology and People Operations. His leadership propelled Intelliswift Software Inc. from 30 to 300+ employees within 3 years. His impactful leadership extends to roles at Intelliswift, CAMO, Quinnox, and Philips, where his integrity and dynamic guidance shine through.

As the CEO of IdeaHelix, Vignesh champions mental health, provides valuable advice to startups and remains an illuminating figure within the industry.

Dan Ford

Board Member and Advisor

Dan Ford leads the IdeaHelix Board of Directors. He is a seasoned business and products executive with decades of experience in the Communications and Enterprise Software industries, leading companies such as AT&T, Siebel Systems, and Oracle. Most recently, Dan served as SVP and General Manager, Communications & Media, for Salesforce Industries and its predecessor, Vlocity.

Dan has devoted his career to helping service providers improve their business results and customer experience through digital transformation. Dan’s greatest sense of accomplishment has come through the success of his customers and the teams he’s led. Dozens of Dan’s customers have won industry awards for their successful transformation programs, and many of the products developed under Dan’s leadership have been awarded “Leader” status by Gartner and other prominent industry analysts.

“One of the most critical success factors in delivering successful digital transformation programs is having well-trained, vendor-certified and experienced teams with their hands on the keyboards. I am inspired by IdeaHelix’s focus on delivering market-leading Salesforce Industry Cloud applications, developing innovative delivery assets that accelerate project time to value, and committing to fielding the industry’s most skilled delivery teams. I couldn't wait to join the team!”

Tracy Posadowski

Head of Marketing

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Andrew Garner

CRO, EMEA

Andrew Garner has come onboard to spearhead the company’s sales efforts in EMEA. With over 30 years of executive sales experience with global hi-tech companies and strong domain expertise in Communications and Media industries, Andrew will focus on new customer opportunities and further strengthening partnerships at ideaHelix.

As a seasoned sales executive, Andrew brings with him a proven track record in designing customer transformation programs, including customer and project turnaround and new customer acquisition. His focus has always been on serving large enterprise customers, delivering proven business results.

“I’m looking forward to joining the team at ideaHelix and developing the EMEA territory,” said Andrew. “We have only scratched the surface in EMEA and I’m excited to work with our customers, partners and team to expand our footprint and deliver best-in-class transformation projects.”

Prior to joining ideaHelix, Andrew held the position of Regional Vice President at Salesforce. He also held executive positions at Vlocity and Microsoft.

Augusto Vilarelle

GM & EVP of LATAM

Augusto Villarelle is General Manager and EVP for the Latam region. He is an experienced telecommunications professional with a proven track record of driving technological innovation. With a background in engineering and a passion for cutting-edge solutions, he has excelled in optimizing network performance and delivering impactful projects.

Prior to joining the IdeaHelix team, Augusto served in senior-level roles at both Salesforce and Vlocity in Latin America, managing a portfolio of programs across Salesforce Clouds. His expertise encompasses both technical and strategic aspects of the field, making him a valuable asset for any organization.

With an insatiable curiosity and dedication to staying current, Augusto thrives in dynamic industry landscapes. His collaborative mindset and commitment to excellence make him a true leader in the telecommunications realm.

Rinoy Varkey

Customer Success Officer

Rinoy Varkey is the Customer Success Officer at IdeaHelix. He is an accomplished digital transformation champion, having led successful implementations globally. Previously, Rinoy served at IBM Consulting as Global Partner, Salesforce and Salesforce Industries. Prior to this, he has held various Director-level roles at KPMG-ATOS, Oracle, and Vlocity.

Rinoy has overseen the implementation of complex programs using distributed delivery models in the Communications, Media, Energy & Utilities and Financial Services. He leads with a business-first approach to deliver digital transformations that drive measurable impact on business KPI's. Rinoy deploys innovative solutions for customers that use technology as an enabler for business advantage and agility.

Shawn Henshall

EVP of Products and Architecture

Shawn Henshall is the Executive Vice President of Products and Architecture at IdeaHelix. Previously, Shawn has created and deployed software solutions with leading enterprise software companies including Salesforce, Vlocity, Sigma Systems and Oracle. Shawn is passionate about building software that delivers business value for clients. He drives industry innovation and thought leadership through collaboration, team building and mentoring. Throughout his career, Shawn has led teams in the construction and delivery of highly complex, next-generation operational software for the Telecommunications, Media, Energy, Finance, Insurance and Automotive Industries. He works to build strong customer relationships based on trust and responsiveness, with a focus on delivering high-value features throughout the product release lifecycle.

Higinio Lobato

Chief Delivery and Pre-sales Officer, EMEA

Higinio Lobato has joined the company to drive expert delivery of business-led transformation projects across EMEA. Bringing over 25 years of experience in leading transformation programs for global telecommunications companies, Higinio will add even more depth and breadth to the Communications and Media expertise at ideaHelix.

Previously Director and Head of Pre-sales at Salesforce, Higinio led the Communications and Media Solution Engineering team in EMEA, working with global companies including more than 100 Communication Service Providers across 20+ countries. He excels in business process optimization, project management, and team leadership. With a diverse background spanning various roles at leading firms like Huawei and Accenture, he brings extensive expertise to every project.

“I am driven to find opportunities to make an impact. With ideaHelix’s innovative approach, I’m excited to make a difference in the industries and communities we serve,” said Higinio. “ideaHelix has a reputation for fostering teamwork and valuing diverse perspectives. I’m looking forward to further developing my skills alongside talented professionals as we work on engaging projects.”

Higinio has consistently delivered valuable contributions to the telecommunications industry, particularly in the areas of driving operational efficiency, enhancing customer experience and optimizing revenue generation. We are proud to welcome him to the team.

Irina Ruzaeva

Regional Vice President : Business Development and Alliance

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Sandeep Gorai

Advisor

ideaHelix is delighted to announce that Andrew Garner has come onboard to spearhead the company’s sales efforts in EMEA. With over 30 years of executive sales experience with global hi-tech companies and strong domain expertise in Communications and Media industries, Andrew will focus on new customer opportunities and further strengthening partnerships at ideaHelix. As a seasoned sales executive, Andrew brings with him a proven track record in designing customer transformation programs, including customer and project turnaround and new customer acquisition. His focus has always been on serving large enterprise customers, delivering proven business results. “I’m looking forward to joining the team at ideaHelix and developing the EMEA territory,” said Andrew. “We have only scratched the surface in EMEA and I’m excited to work with our customers, partners and team to expand our footprint and deliver best-in-class transformation projects.” Prior to joining ideaHelix, Andrew held the position of Regional Vice President at Salesforce. He also held executive positions at Vlocity and Microsoft.

Subbu Parameswaran

COO & Co-Founder

Subbu Parameswaran is the Chief Operating Officer and Co-Founding Member at IdeaHelix. A technology and business leader with extensive experience in strategic leadership, growth operations, people empowerment and quality engineering, Subbu has more than 20 years experience in various roles across FinTech, Retail, Ecommerce and Telecom industry verticals.

As the COO, he leads in the creation and execution of successful business strategies, drives revenue growth, and builds strong relationships with customers and employees.

In addition to his role at IdeaHelix, he is an advisor to multiple startups. He is a Top Mentoring Voice on LinkedIn, and is passionate about educating the underprivileged and helping eradicate hunger.

Sangeetha Barani

Chief Delivery Officer

Sangeetha is the Chief Delivery Officer at IdeaHelix, with 22 years of professional experience. She holds an MBA and completed an executive course at Stanford University. With over a decade in the Salesforce ecosystem, she has previously worked at Intelliswift and Artech. Sangeetha has mentored over 500 individuals, helping them to become Salesforce certified professionals. Her client portfolio at IdeaHelix includes Cadence Design Systems, Western Digital, DDN, StormForge, Nuvision Federal Credit Union, American Advisory Group, PGE, and Lumen. Sangeetha is passionate about nurturing talent in the Salesforce and Vlocity space

Shyam Bhardwaj

Chief Financial Officer

Shyam is the Chief Financial Officer at IdeaHelix. He is a versatile finance and operations expert in the IT services sector with more than 40 + years of experience in Banking, Technology & Finance. His emphasis on global customer journey & process improvement is an upshot of his fervent approach to the dynamic intersection of finance and technology. Some of his many successes include FP&A, change management, mergers and acquisitions, stakeholder collaborations, and handling complex exit strategies.

Leadership Team

July 31, 2024

ideaHelix appoints Anfernee Chan as Regional Sales Director for EMEA and Asia

June 13, 2024

Leading Broadband Infrastructure Company Realizes Results in Just Two Weeks leveraging ideaHelix’s DNA Service

June 11, 2024

ideaHelix Partners with Infinite Computer Solutions to Drive Additional Client Value with Salesforce Transformations.

May 15, 2024

ideaHelix Appoints Higinio Lobato as Chief Delivery and Pre-sales Officer, EMEA

Contact Us

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